Healthcare Forecasting

Healthcare Forecasting

Consolidation in the pharmaceutical industry has resulted in companies with large product portfolios and production facilities around the world. Larger businesses mean bigger contracts with a bigger impact on customer service and revenues if products are out of stock.

Healthcare is a complex worldwide market: patents and legal rights for a product in one market may be different in another; commoditization will affect prices and volumes; publically available market share data will drive company strategies. All these factors can be monitored and managed inside Reflex.

Price changes are common and companies need to monitor competitor activity and react quickly to stay ahead of the game. Reflex automatically uploads and analyses prices, monitoring margins and revenues as situations and markets alter.

Reflex Dashboard provides a consolidated view of your key performance indicators, giving you a powerful tool to manage your business, and clearly identifies where your attention is required to make sure you are operating at maximum efficiency. With it you can easily identify the products that require attention, as well as maximising their commercial potential by analysing revenue and margin.

Reflex Demand Planner stores all the factors that might impact on forecasts at every level: market, customer, generic, product (and any other way you choose to cut your data). Continual adjustments can be made to react to changing situations in the field.